Case Study Enterprise Rent a Car - 2239 Words

Management Principles and Practices 1 Case Study: Enterprise Rent-A-Car Management principles and practices 1 Case Study: Enterprise Rent-A-Car Question 1 G reat companies require effective managers and leaders to guarantee success. But what are the differences between management and leadership? The market is changing so rapidly that products and services that successfully met consumer tastes and needs a few years ago are obsolete today. Proactive leadership must constantly monitor environmental change, particularly customer buying habits and motives, and provide the force necessary to organise resources in the right direction[1]. Former HP CEO President Carly Fiorina described in a Stanford University lecture the difference between†¦show more content†¦For instance Andy Taylor was adamant the customer satisfaction measure, ESQi be a mandatory benchmark for all branches to achieve business objectives. To increase dedication from employees, an opportunity of promotion will be awarded when they reached or exceeded such benchmarks[9]. An illustration of where autocratic leadership style may be appropriate is when the entity is new and the employees are inexperienced and hence needs the guidance of leadership in their work. Another instance is if the people are disengaged in their job and have no clear direction and there is vast internal politicking of the kind that is disruptive and causes an emotional strain in the way the organisation is being managed. Here a powerful autocratic leadership might help to re-align the organisation to its original position and get the people back in shape[10]. Question 3 W ith organisations adopting autocratic-style leadership to remain competitive in the market via service benchmarks, two major predicaments still remain; motivating staff employee retention. Organisations repeatedly discover that they spend substantial effort; money and time to train staff only to have them improve into an important asset and depart the organisation for better opportunities. The problem is that the managers have not determined employees’ needs such asShow MoreRelatedEnterprise Case Study Essay1716 Words   |  7 PagesAssignment for Course: MKT5017- Delivering Superior Customer Value Submitted to: Donovan McFarlane Submitted by: Paige Chin- paige.chin@live.com Date of Submission: July 25, 2012 Title of Assignment: Case Analysis 1- Enterprise Rent A Car CERTIFICATION OF AUTHORSHIP: I certify that I am the author of this paper and that any assistance I received in its preparation is fully acknowledge and disclosed in the paper. I have also cited any sources from which I used dataRead MoreMotivation Rent-a-Car Case Study3200 Words   |  13 PagesTopic: Rent-A-Car Case study Course: 501 HUMAN INTERFACES Final Assignment Instructor : Michele Vincenti Student Name : Navanjot Singh Bajwa Class : MBA 501 Table of contents: Abstract†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.3 1. Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 2. Motivation and approach used by Rent-A-Car†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..6 3. Culture of an organization†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.9 4. Analyzing the Vote System†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..10 5. Effectiveness of MotivationalRead MoreA Research Of Human Resources Recruitment1997 Words   |  8 PagesApplications in Organisations Abstract: This paper discuss the importance of human resources recruitment in the context of conceptual frameworks based on a brief research of past literatures, found leading organisations (Enterprise Rent-a-Car and British Gas) apply these concepts in the real world to successfully achieve their business objectives. This report concludes that the importance of human resources recruitment process in organisations and recommends HR managers to buildRead MoreEssay about Fall of Ibm1683 Words   |  7 PagesTitle: The Fall of IBM Date: September 20, 2013 I. Executive Summary The purpose of this case study analysis is to analyze the situation of IBM in the 1990s, to come up with possible mutually exclusive alternatives for IBM’s management and ultimately, to recommend a possible strategy to regain back IBM’s throne in the industry. The problem of the case study is all about the survival of IBM in a much more competitive market ever encountered by the company. And also, overcoming newRead MoreOlympic rent a car1836 Words   |  8 PagesOLYMPIC RENT-A-CAR US CASE STUDY STUDENT: JOSÉ FILIPE SOUSA CARVALHO SUMMARY Olympic is a US rent-a-car company facing some changes in the market it operates. A competitor company (Enterprise) is changing its loyalty program. Olympic managers have to evaluate the impact of those changes and to take actions in order to respond correctly to those changes without losing market share and if possible taking advantage of the situation. The aim of this study is to evaluate those changes and to proposeRead MoreZipcar Case Assignment Questions683 Words   |  3 PagesAssignment Questions: (1) How do you characterize the service Zipcar provides? Zipcar is the worlds largest American membership-based  car sharing and car club service offering company providing  car reservations to its members, billable by the hour or day. It is an alternative to traditional car rental and car ownership. The company shares Zipcars in  different States of USA, Canada and UK. The company also has presence on over 230+ college campuses at universities across North America. Read MoreDaimler/Bmw a New Breed of Driver897 Words   |  4 PagesMKTG6MKTG6MKTG Chapter 4 Case Study: Daimler/BMW A New Breed of Driver Boasting 500,000 members, double-digit growth rates, and the largest selection of vehicles, Zipcar has firmly established itself as the leader in car-sharing programs. And while profitability for the business has yet to emerge, the demand is certainly there. Car ownership in many of the largest cities throughout the world has recently been flat or in decline, as major urban centers become increasingly crowded, with cities likeRead MoreRecruitment And Selection Processes Within An Organization3092 Words   |  13 Pagesof how this recruitment and selection theory links into real life, I will also be speaking of how two major, international organisations (Tesco and Enterprise Rent-A-Car) carry out their recruitment and selection process to make sure they have the right candidates for the right job. I will also be investigating how both, Tesco and Enterprise Rent-A-Car, make the most of recruiting people that already work for them to do a different job within the organisation to retain staff as much as possible, whileRead MoreHUMAN RESOURCE MANAGEMENT ASSIGNMENT3474 Words   |  14 PagesGaizka De Rotaeche CIB00001JJ 610 - HUMAN RESOURCE MANAGEMENT ASSIGNMENT. Case Analysis: Enterprise Rent-a-Car. By Gaizka De Rotaeche June 2014. Gaizka De Rotaeche CIB00001JJ Gaizka De Rotaeche CIB00001JJ SECTION 1: Human resource management, Business environment and Human resource planning. LO1 a b (26 marks). Question 1 With the support of relevant examples from the given case: a) Define personnel management and human resource management, and discuss TWO major differencesRead MoreBusiness 1 Coursework 1 on Enterprise Essay3559 Words   |  15 PagesBusiness 1 Coursework 1 on Enterprise 1. Identify three reasons why Enterprise uses workforce planning. Workforce planning is the process of analysing an organizations likely future needs for people in terms of numbers, skills and locations. It is an essential process in Human Resource Management as it ensures that a firm has the right number of people in the right place, with the right skills at the right time. Workforce planning often has 5 steps. The first step is the ‘Environment Scan’